4 minutesMany law firm owners invest heavily in advertising, SEO, referrals, and networking. Yet despite steady lead flow, a significant percentage of inquiries never convert into retained cases. The issue often isn’t marketing quality; it’s what happens after the phone rings or a web form is submitted. This is where Law

4 minutesThink about the last time a potential client contacted your firm through a website form, a phone call, or a referral. That first interaction often decides whether they hire you or move on. Many law firms invest heavily in marketing but overlook what happens after the lead arrives. Without Client