8 minutes The Voice You Present Before You Even Speak What does your law firm sound like to a new client? Not your hold music. Not your tagline. But the actual tone, language, and energy they hear when they first reach out. It might be through a phone call, a chat widget,
8 minutesThe Hidden Link Between Intake and Marketing Law firms often think of intake and marketing as separate functions. Marketing is supposed to drive leads, intake is supposed to handle calls, and business growth depends on both staying in their own lane. But here’s the truth: the firms that achieve real
7 minutesWhy Empathy is a Growth Strategy Most law firms measure success by the number of wins in court or the size of settlements. While those outcomes matter, they do not tell the whole story. Clients decide whether to hire you long before the first hearing. They base that decision on
8 minutes The Danger of Blind Spots Most law firms today are tracking at least some data. They may have spreadsheets filled with call logs, monthly reports from their case management software, or dashboards displaying the number of cases signed last quarter. On paper, they look like they’re paying attention, but here’s
4 minutesThe Future of Client Intake in Law Firms: Trends to Watch The legal industry is evolving rapidly, and one of the most significant areas experiencing transformation is client intake. From AI-powered tools to enhanced onboarding processes, law firms are increasingly adopting technologies and strategies to improve efficiency, client experience, and
4 minutesHandling difficult client conversations is one of the most sensitive yet crucial aspects of running a law firm. The intake stage often involves individuals under emotional, financial, or legal stress, and how your staff communicates during those first moments can define the client’s perception of your firm. This is where
9 minutesYou’re Sitting on Gold Every law firm generates data every single day. Intake calls, client follow-ups, signed retainers, lost leads, and marketing campaigns. The problem? Most of that data sits untouched, buried in spreadsheets or reports no one reads. It’s like having a vault of gold hidden in your office
6 minutesAs a law firm grows, its operations become more complex, and one of the first areas to feel the strain is client intake. What once worked for a small team can quickly become inefficient or inconsistent as inquiries multiply, staff expand, and practice areas diversify. This is where law firm
5 minutesA law firm’s success often depends on how effectively it handles client intake. While marketing may bring leads through the door, poor intake processes can cause potential clients to slip away. From delayed responses to unclear follow-ups, even small inefficiencies can cost firms valuable cases and revenue. This article explores
10 minutesWhy Gut Feelings Don’t Scale I’ve worked with plenty of lawyers who built their firms on instinct. They had a gut feel for clients, cases, and even cash flow. And you know what? It worked, for a while. But gut feelings are like training wheels. They help you start moving,
11 minutesYou’ve likely heard it: automation is the key to scaling your law firm. You invest in the tools, you imagine fewer mistakes, faster follow-ups, and a lean team doing more. Yet here you are, still chasing leads, juggling spreadsheets, still watching potential clients slip away. If automation hasn’t delivered what
10 minutesDuct Tape Doesn’t Scale Have you ever attempted to repair a broken intake process using another subscription tool? It usually starts with good intentions. You add a CRM to help track leads. Then, a separate system for call tracking is implemented. Then maybe a dashboard tool to pull it all
7 minutesThe Cost of Skipping Training What’s the fastest way to waste thousands of dollars in your law firm? Purchase the best legal software on the market and never need to train your team to use it. It may sound extreme, but I’ve seen it happen repeatedly. Law firms eager to
9 minutesThe Hidden Bottleneck Holding Firms Back What’s holding back most firms from scaling? It’s not marketing spend. It’s not even the case outcomes. The hidden bottleneck is intake. I’ve seen too many law firms invest tens of thousands of dollars in advertising campaigns, from billboards to PPC ads and SEO,
7 minutesHow many warm leads are slipping through the cracks before they become signed cases? It’s a question worth asking, especially if your marketing is generating results but your caseload isn’t growing at the same pace. For most law firms, the intake process isn’t just the first step in the client
Copyright © 2024 KerriJames. All Rights Reserved.
Copyright © 2024 KerriJames. All Rights Reserved.
